From solo cleaner to a 12-person team
How Tidy Hell grew with Cleanwich support across branding, website direction, software structure, and business growth.
Start with a simple directory listing, or run your cleaning business with Cleanwich PRO. Choose the plan that matches the size of your team and the tools you actually need.
For businesses that only want visibility and paid customer leads.
For solo cleaners and very small teams who need online bookings without advanced operations.
A clean entry point into the Cleanwich booking system with sensible limits for small businesses.
For growing cleaning companies that need staff, contractors, job vacancies and commercial work.
The best balance for serious operators: powerful enough for real teams without paying for enterprise-level tools.
For larger cleaning businesses that want the full Cleanwich platform with no operational limits.
Full power for companies that need scale, advanced tools and room to grow without staff limits.
If another cleaning provider recommended Cleanwich to you, you may be able to activate a 20% subscription discount for up to 12 paid invoices.
Active Cleanwich providers can recommend the platform to another cleaning business and earn rewards after successful subscription payments.
This table compares the main plan differences. The full features page explains the complete booking system, contracts module, job board, widgets, automation and lead generation tools.
| Feature | Directory | PRO SOLO | PRO TEAM | PRO ELITE |
|---|---|---|---|---|
| Directory & lead generation | ||||
|
Public company profile
Logo, banner, business details, service areas, working hours, description, photos, Q&A and social links.
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Directory visibility
Show your cleaning business inside the Cleanwich directory and get discovered by local customers.
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Directory extra locations
Additional directory locations for businesses working across multiple towns or areas.
|
3 | 3 | 3 | Unlimited |
|
Customer leads
Directory-only businesses pay for leads. PRO software providers get lead generation included with the software plan.
|
Paid leads | Included | Included | Included |
|
Quote on local job requests
Review local job requests, send your quote and communicate with the customer.
|
Paid access | |||
|
Fixed prices & instant calculator
Show transparent service prices using your predefined pricing logic.
|
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|
Contact requests
Customers can send enquiries from your public company profile or website widget.
|
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| Booking system | ||||
|
Smart booking forms
Online booking form with live pricing, service options, extras, availability and customer details.
|
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Website booking widget
Embed your booking form on your own website using Cleanwich widgets.
|
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|
Smart scheduling & calendar
Availability, conflict prevention, time slots, capacity limits and arrival windows.
|
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|
Booking management
Manage booking details, statuses, reschedules, client notes, staff notes and booking history.
|
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|
Payments & deposits
Card, cash, bank transfer, deposits, cancellation fees and Stripe integration.
|
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|
Customer dashboard
Customers can view bookings, messages and payment information from their account area.
|
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|
Reviews & ratings
Verified reviews linked to completed bookings with public display on profile and widgets.
|
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| Pricing, services & booking control | ||||
|
Service catalogue
Create services, units, property-size options, extras, add-ons and service-specific pricing logic.
|
Directory prices | |||
|
Price adjustments
Automatic price increases or discounts by weekday, time slot, date or season.
|
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|
Recurring discounts
Weekly, bi-weekly, monthly and bi-monthly discounts for repeat bookings.
|
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|
Promo codes
Fixed or percentage discounts, usage limits, expiry dates and service-specific rules.
|
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|
Service coverage
Control service areas by postcode, city or district and block bookings outside your coverage.
|
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|
Availability rules
Weekly schedule, open/closed days, time slots, jobs max and unavailable dates.
|
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| Customers, contacts & communication | ||||
|
Customers / clients
Store customer profiles, booking history, notes, contact details and service context.
|
Unlimited | Unlimited | Unlimited | |
|
Email templates & notifications
Branded booking emails, SMTP setup, customer/staff/admin notifications and editable templates.
|
||||
|
SMS notifications
SMS integration, SMS templates and optional phone verification
*
|
||||
|
Internal messages
Provider-side messaging for booking and enquiry conversations.
|
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| Marketing & growth tools | ||||
|
Referral program
Referral rewards, customer discounts, payout rules and reward settings.
|
||||
|
Gift cards
Sell or issue gift cards, track balances, usage history and card status.
|
||||
|
Review rewards
Reward customer reviews with gift cards using automatic or manual request modes.
|
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|
Newsletter subscription
Collect email subscribers from booking pages, popups, widgets and public profiles.
**
|
||||
|
Marketing popup
Popup messages, promo-code offers, newsletter capture, images, colours and display rules.
|
||||
|
Call back requests
Let customers request a call, choose reasons/time ranges and manage requests in your dashboard.
|
||||
| Staff, contractors & operations | ||||
|
Active staff / contractor seats
Staff and contractors are counted together as active worker seats.
|
— | 3 | 30 | Unlimited |
|
Staff management
Staff profiles, roles, availability, job assignments and internal notes.
|
||||
|
Staff dashboard & job management
Staff portal with upcoming jobs, start/pause/finish controls, checklists, notes and earnings view.
|
||||
|
Staff mobile app
Staff can view assigned jobs, job details, progress controls and notifications from the app.
|
||||
|
Contractor management
Invite contractors, manage contractor profiles, availability, ratings, invitations and assigned jobs.
|
||||
|
Contractor job workflows
Contractor invitations, job offers, booking assignments and contractor calendar tools.
|
||||
| Commercial contracts | ||||
|
Contract clients
Dedicated client accounts for ongoing work, repeat visits and multi-location arrangements.
|
5 | Unlimited | ||
|
Client sites & service locations
Manage multiple locations under the same client with site-specific notes and addresses.
|
||||
|
Flexible contract pricing
Fixed per visit, monthly, hourly or custom pricing for contract agreements.
|
||||
|
Recurring & one-off contract jobs
Create regular contract jobs and extra one-off jobs under the same agreement.
|
||||
|
Contract teams & assignments
Assign staff or contractors to contract jobs and create teams for regular sites.
|
||||
|
Job tracking, statuses & execution logs
Track status, start/finish, break time, geolocation, incidents and completed job tasks.
|
||||
|
Contract invoicing
Generate invoices from completed contract jobs with billing periods, invoice items and payment status.
|
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|
Contracts dashboard
Overview of active contracts, upcoming work, billing activity and pending tasks.
|
||||
|
Contract quotes
Prepare structured proposals, define service scope and convert approved quotes into contracts.
|
||||
| Job board & recruitment | ||||
|
Find local cleaners
Discover cleaners who are actively looking for work in your service area.
|
||||
|
Vacancies & hiring
Publish vacancies, collect applications and manage hiring directly from your dashboard.
|
||||
| Reporting & business control | ||||
|
Reports
Booking, payment, customer and operational reporting for business visibility.
|
||||
|
Business statistics
Dashboard summaries for bookings, revenue, customers, ratings and operational activity.
|
||||
|
Payroll tools
Track staff earnings, job salary data and payroll periods.
|
||||
| Website integration | ||||
|
Widgets & embeds
Embed booking forms, contact forms, callback requests, gift cards, newsletters, offers and review widgets.
|
||||
|
Review widgets & badges
Display reviews, rating badges, rotating review panels and trust badges on your own website.
|
||||
|
Marketing popup widget
Show offers, messages or lead-capture popups on page load or exit intent.
|
||||
|
Visitor analytics scripts
Optional scripts to track widget usage and interaction data.
|
||||
| AI, onboarding & support | ||||
|
CleanwichAI tools
***
AI connected to booking flow, customer replies, job context, reminders, staff tasks and growth actions.
|
||||
|
AI quote & contact assistance
AI support for clearer messages, quote context and structured provider actions.
|
||||
|
Premium support
Priority help for larger companies that need faster support and closer guidance.
|
||||
|
Full setup onboarding
Guided setup support for configuring services, booking flow, operations and launch settings.
|
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| Billing model | ||||
|
Monthly subscription
Directory is listing/lead based. PRO plans are monthly software subscriptions.
|
No software fee | Fixed monthly | Fixed monthly | Fixed monthly |
|
Lead fees
Directory-only providers pay for leads. PRO providers get Cleanwich lead generation included.
|
Paid leads | Included | Included | Included |
|
Free trial
Trial applies to PRO software plans.
|
— | 7 days | 7 days | 7 days |
Real feedback from cleaning professionals using Cleanwich
I came to Cleanwich as a self-employed cleaner without a brand or any real structure around my business. I had experience in the work itself, but ever...
Maison de Loxy
I’m a self-employed cleaner and only started using Cleanwich about a month ago. At first I wasn’t sure if I even needed an app, but I’m honestly glad...
Tidy Hell
Very satisfied with the Cleanwich platform it's a great tool for my cleaning business. The system is easy to use, helps attract new customers, and mak...
MintyMaids
I run my own cleaning business, and honestly, I didn’t expect that a booking form and other features provided by the Cleanwich app could have such a p...
Gleamo
From branding and websites to software structure and fixed-price direction, these case studies show how real cleaning businesses move forward with Cleanwich.
How Tidy Hell grew with Cleanwich support across branding, website direction, software structure, and business growth.
How Maison de Loxy grew with Cleanwich support across naming, branding, website direction, software structure, fixed pricing, and business growth.
How Gleamo grew with Cleanwich support across branding, logo creation, software structure, fixed pricing, and business direction.
Watch short walkthroughs: booking, billing, provider dashboard & payouts.
You don’t pay per booking manually. Instead, you top up your account balance via card in your dashboard — any amount you choose.
Then, every time a new booking is made through the Cleanwich system, the commission is automatically deducted from your balance.
You stay in full control, and nothing is charged without your knowledge.
We take that seriously. Cleanwich gives you multiple ways to protect your time and avoid fake clients:
We also recommend setting deposits or cancellation fees for extra protection.
Absolutely — and it takes less than a minute.
We’ve created a ready-to-use booking widget that you can easily embed into your website. Just copy the code from your dashboard and paste it into your site’s HTML — that’s it. No developers, no stress.
You can also add:
Your Cleanwich tools aren’t just powerful — they’re flexible. Use them anywhere your business lives online.
Yes! Every new provider gets a 7-day free trial to explore all features of Cleanwich — no limitations. You can test the booking system, profile setup, lead generation tools, and everything else without any charge.
To activate your trial, you'll be asked to enter your payment card details, but you won’t be charged immediately. After 7 days, your card will automatically be charged £5/month to continue your subscription — unless you cancel before the trial ends.
✔ No risk, no hidden fees, and you can cancel any time directly from your dashboard.
Let’s be honest — we’re not just “another booking app” or directory. We’ve built something fundamentally different:
Cleanwich isn’t a tool. It’s a complete Operation Ecosystem for Local Businesses (OELB) — a model we created to support the entire workflow of modern service providers.
Other platforms either charge you for leads, flood you with competitors, or give you half-baked booking tools.
Cleanwich gives you:
Truth is, we don’t really have competitors.
There’s just no other platform built like this — for your business, not theirs.
Cleanwich Growth Program gives eligible providers a more structured path inside the platform helping turn scattered effort into clearer progress, stronger business foundations, and more confident growth over time
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