From solo cleaner to a 12-person team
How Tidy Hell grew with Cleanwich support across branding, website direction, software structure, and business growth.
Start with a simple directory listing, or run your cleaning business with Cleanwich PRO. Choose the plan that matches the size of your team and the tools you actually need.
For businesses that only want visibility and paid customer leads.
For solo cleaners and very small teams who need online bookings without advanced operations.
A clean entry point into the Cleanwich booking system with sensible limits for small businesses.
For growing cleaning companies that need staff, contractors, job vacancies and commercial work.
The best balance for serious operators: powerful enough for real teams without paying for enterprise-level tools.
For larger cleaning businesses that want the full Cleanwich platform with no operational limits.
Full power for companies that need scale, advanced tools and room to grow without staff limits.
If another cleaning provider recommended Cleanwich to you, you may be able to activate a 20% subscription discount for up to 12 paid invoices.
Active Cleanwich providers can recommend the platform to another cleaning business and earn rewards after successful subscription payments.
This table compares the main plan differences. The full features page explains the complete booking system, contracts module, job board, widgets, automation and lead generation tools.
| Feature | Directory | PRO SOLO | PRO TEAM | PRO ELITE |
|---|---|---|---|---|
| Directory & lead generation | ||||
|
Public company profile
Logo, banner, business details, service areas, working hours, description, photos, Q&A and social links.
|
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Directory visibility
Show your cleaning business inside the Cleanwich directory and get discovered by local customers.
|
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Directory extra locations
Additional directory locations for businesses working across multiple towns or areas.
|
3 | 3 | 3 | Unlimited |
|
Customer leads
Directory-only businesses pay for leads. PRO software providers get lead generation included with the software plan.
|
Paid leads | Included | Included | Included |
|
Quote on local job requests
Review local job requests, send your quote and communicate with the customer.
|
Paid access | |||
|
Fixed prices & instant calculator
Show transparent service prices using your predefined pricing logic.
|
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|
Contact requests
Customers can send enquiries from your public company profile or website widget.
|
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| Booking system | ||||
|
Smart booking forms
Online booking form with live pricing, service options, extras, availability and customer details.
|
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|
Website booking widget
Embed your booking form on your own website using Cleanwich widgets.
|
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|
Smart scheduling & calendar
Availability, conflict prevention, time slots, capacity limits and arrival windows.
|
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|
Booking management
Manage booking details, statuses, reschedules, client notes, staff notes and booking history.
|
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|
Payments & deposits
Card, cash, bank transfer, deposits, cancellation fees and Stripe integration.
|
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|
Customer dashboard
Customers can view bookings, messages and payment information from their account area.
|
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|
Reviews & ratings
Verified reviews linked to completed bookings with public display on profile and widgets.
|
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| Pricing, services & booking control | ||||
|
Service catalogue
Create services, units, property-size options, extras, add-ons and service-specific pricing logic.
|
Directory prices | |||
|
Price adjustments
Automatic price increases or discounts by weekday, time slot, date or season.
|
||||
|
Recurring discounts
Weekly, bi-weekly, monthly and bi-monthly discounts for repeat bookings.
|
||||
|
Promo codes
Fixed or percentage discounts, usage limits, expiry dates and service-specific rules.
|
||||
|
Service coverage
Control service areas by postcode, city or district and block bookings outside your coverage.
|
||||
|
Availability rules
Weekly schedule, open/closed days, time slots, jobs max and unavailable dates.
|
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| Customers, contacts & communication | ||||
|
Customers / clients
Store customer profiles, booking history, notes, contact details and service context.
|
Unlimited | Unlimited | Unlimited | |
|
Email templates & notifications
Branded booking emails, SMTP setup, customer/staff/admin notifications and editable templates.
|
||||
|
SMS notifications
SMS integration, SMS templates and optional phone verification
*
|
||||
|
Internal messages
Provider-side messaging for booking and enquiry conversations.
|
||||
| Marketing & growth tools | ||||
|
Referral program
Referral rewards, customer discounts, payout rules and reward settings.
|
||||
|
Gift cards
Sell or issue gift cards, track balances, usage history and card status.
|
||||
|
Review rewards
Reward customer reviews with gift cards using automatic or manual request modes.
|
||||
|
Newsletter subscription
Collect email subscribers from booking pages, popups, widgets and public profiles.
**
|
||||
|
Marketing popup
Popup messages, promo-code offers, newsletter capture, images, colours and display rules.
|
||||
|
Call back requests
Let customers request a call, choose reasons/time ranges and manage requests in your dashboard.
|
||||
| Staff, contractors & operations | ||||
|
Active staff / contractor seats
Staff and contractors are counted together as active worker seats.
|
— | 3 | 30 | Unlimited |
|
Staff management
Staff profiles, roles, availability, job assignments and internal notes.
|
||||
|
Staff dashboard & job management
Staff portal with upcoming jobs, start/pause/finish controls, checklists, notes and earnings view.
|
||||
|
Staff mobile app
Staff can view assigned jobs, job details, progress controls and notifications from the app.
|
||||
|
Contractor management
Invite contractors, manage contractor profiles, availability, ratings, invitations and assigned jobs.
|
||||
|
Contractor job workflows
Contractor invitations, job offers, booking assignments and contractor calendar tools.
|
||||
| Commercial contracts | ||||
|
Contract clients
Dedicated client accounts for ongoing work, repeat visits and multi-location arrangements.
|
5 | Unlimited | ||
|
Client sites & service locations
Manage multiple locations under the same client with site-specific notes and addresses.
|
||||
|
Flexible contract pricing
Fixed per visit, monthly, hourly or custom pricing for contract agreements.
|
||||
|
Recurring & one-off contract jobs
Create regular contract jobs and extra one-off jobs under the same agreement.
|
||||
|
Contract teams & assignments
Assign staff or contractors to contract jobs and create teams for regular sites.
|
||||
|
Job tracking, statuses & execution logs
Track status, start/finish, break time, geolocation, incidents and completed job tasks.
|
||||
|
Contract invoicing
Generate invoices from completed contract jobs with billing periods, invoice items and payment status.
|
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|
Contracts dashboard
Overview of active contracts, upcoming work, billing activity and pending tasks.
|
||||
|
Contract quotes
Prepare structured proposals, define service scope and convert approved quotes into contracts.
|
||||
| Job board & recruitment | ||||
|
Find local cleaners
Discover cleaners who are actively looking for work in your service area.
|
||||
|
Vacancies & hiring
Publish vacancies, collect applications and manage hiring directly from your dashboard.
|
||||
| Reporting & business control | ||||
|
Reports
Booking, payment, customer and operational reporting for business visibility.
|
||||
|
Business statistics
Dashboard summaries for bookings, revenue, customers, ratings and operational activity.
|
||||
|
Payroll tools
Track staff earnings, job salary data and payroll periods.
|
||||
| Professional website & CMS | ||||
|
Cleanwich-powered website
A professionally structured cleaning business website connected to your Cleanwich account, services and booking tools.
|
||||
|
Visual website editor
Edit page content, sections, services, service areas, images, calls to action and supported design settings through a professional visual editor.
|
||||
|
Professional website templates
Choose from professionally designed, responsive and SEO-ready cleaning website templates.
|
||||
|
Premium website templates
Access selected premium website templates with additional layouts, design options and advanced presentation features.
|
Paid templates | Included | Included | |
|
Custom business domain
Connect your own business domain and publish the website under your company brand.
|
||||
|
Integrated booking page
Display the correct Cleanwich booking form directly on your website under your own business domain.
|
||||
|
Website pages & navigation
Manage core pages, service pages, local service-area pages, legal pages, custom pages and shared desktop and mobile navigation.
|
||||
|
Website services & service areas
Create dedicated service and location pages with structured content, navigation visibility and booking calls to action.
|
||||
|
Website theme controls
Control supported colours, buttons, header, footer, typography, logo presentation and template design settings.
|
||||
|
Website media storage
Storage for website logos, hero images, service images, galleries and other uploaded website media.
|
2 GB | 8 GB | 15 GB | |
|
Secure website preview
Preview website pages, responsive layouts and design changes securely from your website dashboard.
|
||||
|
SEO-ready website structure
Responsive templates with editable metadata, structured page types, clean URLs and foundations for local search optimisation.
|
||||
|
SEO optimisation support
Manual SEO assistance from Cleanwich, including website structure, page metadata, service and location targeting, and launch optimisation guidance.
|
Paid service | Paid service | Included | |
|
Website setup & domain guidance
Guidance for connecting your business domain and preparing the website for launch.
|
||||
|
Priority website support
Priority assistance with website setup, domain connection, technical issues and website-related guidance.
|
||||
| Widgets & external website integration | ||||
|
Widgets & embeds for external websites
Embed booking forms, contact forms, callback requests, gift cards, newsletters, offers and review widgets.
|
||||
|
Review widgets & badges
Display reviews, rating badges, rotating review panels and trust badges on your own website.
|
||||
|
Marketing popup widget
Show offers, messages or lead-capture popups on page load or exit intent.
|
||||
|
Visitor analytics scripts
Optional scripts to track widget usage and interaction data.
|
||||
| AI, onboarding & support | ||||
|
CleanwichAI tools
***
AI connected to booking flow, customer replies, job context, reminders, staff tasks and growth actions.
|
||||
|
AI quote & contact assistance
AI support for clearer messages, quote context and structured provider actions.
|
||||
|
Premium support
Priority help for larger companies that need faster support and closer guidance.
|
||||
|
Full setup onboarding
Guided setup support for configuring services, booking flow, operations and launch settings.
|
||||
| Billing model | ||||
|
Monthly subscription
Directory is listing/lead based. PRO plans are monthly software subscriptions.
|
No software fee | Fixed monthly | Fixed monthly | Fixed monthly |
|
Lead fees
Directory-only providers pay for leads. PRO providers get Cleanwich lead generation included.
|
Paid leads | Included | Included | Included |
|
Free trial
Trial applies to PRO software plans.
|
— | 7 days | 7 days | 7 days |
Real feedback from cleaning professionals using Cleanwich
Cleanwich is easily one of the most complete and well-designed platforms available for cleaning businesses today, whether you are running a small comp...
MQ MAID
Cleanwich is easily one of the most complete and well-thought-out software platforms available for cleaning companies today. What really sets it apart...
VIMANS
Cleanwich has become one of the most valuable systems for managing the day-to-day operations of a cleaning business. One of the biggest strengths i...
Adele Cleaning Agency
We have been using Cleanwich at HQ Cleaning Group for a considerable time now, and after working with different systems and ways of managing a cleanin...
HQ Cleaning Group
I came to Cleanwich as a self-employed cleaner without a brand or any real structure around my business. I had experience in the work itself, but ever...
Maison de Loxy
I’m a self-employed cleaner and only started using Cleanwich about a month ago. At first I wasn’t sure if I even needed an app, but I’m honestly glad...
Tidy Hell
Very satisfied with the Cleanwich platform it's a great tool for my cleaning business. The system is easy to use, helps attract new customers, and mak...
MintyMaids
I run my own cleaning business, and honestly, I didn’t expect that a booking form and other features provided by the Cleanwich app could have such a p...
Gleamo
From branding and websites to software structure and fixed-price direction, these case studies show how real cleaning businesses move forward with Cleanwich.
How Tidy Hell grew with Cleanwich support across branding, website direction, software structure, and business growth.
How Gleamo grew with Cleanwich support across branding, logo creation, software structure, fixed pricing, and business direction.
How Maison de Loxy grew with Cleanwich support across naming, branding, website direction, software structure, fixed pricing, and business growth.
Watch short walkthroughs: booking, billing, provider dashboard & payouts.
Cleanwich is cleaning business software built specifically for companies that need to manage bookings, customers, staff, payments, pricing, scheduling and day-to-day operations from one platform.
It is designed for solo cleaners, growing cleaning teams and larger cleaning companies that want more control over how customers book, how services are priced and how work is organised.
Cleanwich combines online booking, advanced pricing, scheduling, customer management, staff workflows, payment tools, marketing features and commercial cleaning operations in one connected system.
Cleanwich helps cleaning businesses attract and convert more customers through online booking, public business profiles, customer lead opportunities, website tools and built-in marketing features.
Customers can view your services, check availability, calculate prices and book online without waiting for a quote or calling your business.
You can also use tools such as promo codes, referral rewards, gift cards, review requests, newsletter subscriptions, marketing popups and callback requests to generate new enquiries and encourage existing customers to return.
Cleanwich is designed to help you manage both customer acquisition and the operational work that follows once a booking is made.
The Cleanwich booking system allows customers to choose a cleaning service, property details, optional extras, an available date and time, and their preferred payment method through an online booking form.
Pricing and availability are calculated in real time using the services, price rules, working hours, time slots and capacity limits configured by your business.
Once a booking is created, you can manage it from your dashboard, update its status, assign staff, reschedule the job, manage payments and keep customer, address and service information together in one booking record.
The booking form can be used as a standalone Cleanwich booking page or embedded directly into your existing website.
Yes. You control how your cleaning services are structured and priced.
You can create different services, define property units such as bedrooms, bathrooms, floors or other measurements, and add optional extras with their own pricing rules.
Prices can vary depending on quantity, service type, property size, selected extras and other settings configured for each service.
Cleanwich also supports automatic price adjustments for specific weekdays, time slots or dates, using either fixed amounts or percentage changes.
This means different services can use completely different pricing logic instead of forcing your business into one fixed pricing model.
Cleanwich offers three PRO subscription plans for cleaning businesses, with pricing based on the size and operational needs of your company.
PRO Solo : £35/month
Designed for solo cleaners and small cleaning businesses that need professional booking, scheduling, customer management and business tools.
PRO Team : £95/month
Built for growing cleaning companies that manage staff, customers, bookings and daily operations.
PRO Elite : £195/month
Designed for larger cleaning businesses that need higher limits and more advanced operational tools.
Cleanwich also offers a free Directory option for cleaning businesses that want a public company profile and access to customer lead opportunities.
Yes. Cleanwich supports both one-off and recurring cleaning services within the same booking system.
You can configure recurring options such as weekly, bi-weekly or monthly cleaning and apply different discounts depending on the frequency selected by the customer.
When a recurring service is booked, Cleanwich can create future appointments automatically according to the selected schedule, so you do not need to rebuild every booking manually.
Recurring bookings remain connected to the customer and can be managed alongside your other appointments from the booking calendar and dashboard.
Yes. Cleanwich includes staff and team management tools for cleaning businesses that work with employees, cleaners or contractor teams.
You can create staff profiles, manage availability, assign cleaners to bookings and see who is already scheduled or unavailable for a particular date and time.
Staff members can have their own access to job information, calendars and assigned work, helping your team see the details they need without giving them full access to your business account.
Cleanwich can also help you track job progress, staff earnings, payroll information and other operational data connected to completed cleaning work.
Yes. Cleanwich includes tools for managing commercial cleaning clients, service locations and recurring contract work.
You can organise contract customers with multiple sites, create recurring jobs, assign staff or contractor teams and keep service information connected to each location.
Commercial cleaning operations can also include execution records, quotes, invoicing and job history, giving you a clearer record of what was scheduled, completed and billed.
This makes Cleanwich suitable for cleaning companies that manage both residential bookings and ongoing commercial cleaning contracts from the same platform.
Yes. Cleanwich supports multiple payment methods, including card payments, cash and bank transfer, depending on how your business chooses to operate.
You can connect your Stripe account for online card payments and manage payment activity alongside the related booking.
Cleanwich also supports deposits, outstanding balances and payment-related booking workflows, helping you keep track of what has already been paid and what is still due.
Businesses can also configure cancellation fee rules and other payment settings to match their own booking and cancellation policies.
Yes. Cleanwich includes built-in tools designed to help cleaning businesses attract new customers, encourage repeat bookings and stay connected with existing clients.
You can create promo codes, recurring discounts, referral rewards and gift cards, as well as collect customer reviews after completed services.
Cleanwich also includes tools such as marketing popups, newsletter subscriptions and callback requests that can help turn website visitors into enquiries or bookings.
Because these tools are connected to the same platform as your booking system and customer records, your marketing activity can work alongside the operational side of your cleaning business.
Yes. Cleanwich includes a website builder designed specifically for cleaning businesses, so you can create and manage your business website without relying on a separate website platform.
You can use your own domain, choose a website template, customise your content and create pages for your cleaning services and the locations you cover.
Cleanwich Sites also includes SEO settings to help you optimise important pages for search engines and build a stronger local online presence.
Because your website is connected to Cleanwich, you can combine your public website with booking, lead generation and other Cleanwich tools instead of maintaining separate systems.
Yes. If you already have a website, you can use Cleanwich without replacing it.
Cleanwich provides embeddable booking forms and website widgets that allow customers to interact with your business directly from your existing website.
This means you can keep your current website while adding Cleanwich tools for online booking, customer enquiries and other customer-facing actions.
It gives you the flexibility to use Cleanwich as your complete website platform or connect selected Cleanwich functionality to a website you already own.
Yes. Cleanwich includes tools that can help cleaning businesses find cleaners and build their teams.
Through the Cleanwich Job Board, cleaning businesses can discover people looking for cleaning work and review relevant information such as their location, availability and preferred type of work.
This gives you another way to find potential cleaners when your business is growing or when you need additional people to cover new jobs.
Once someone joins your business, Cleanwich staff management tools can then help you organise their availability, assignments and cleaning jobs.
Yes. Cleanwich PRO plans include a 7-day free trial, giving you time to explore the platform before your paid subscription begins.
During the trial, you can test the booking system, business management tools and the features available with your selected PRO plan.
You’ll be asked to add a payment card when starting your trial, but you won’t be charged immediately. After the 7-day trial, your selected PRO subscription will begin automatically at its normal monthly price unless you cancel before the trial ends.
You can manage your subscription directly from your Cleanwich account.
Cleanwich is built specifically around the way cleaning businesses operate rather than adapting generic business software to cleaning workflows.
The platform brings together online booking, flexible service pricing, scheduling, customer management, staff and contractor management, payments, recurring services, commercial contracts, marketing tools and website functionality.
Instead of connecting multiple separate systems for bookings, customers, staff, payments, marketing and your website, you can manage these parts of your cleaning business through one connected platform.
Whether you work independently, manage a growing team or operate a larger residential or commercial cleaning company, Cleanwich is designed to give you the tools to organise your work, serve customers and grow your business.
Cleanwich Growth Program gives eligible providers a more structured path inside the platform helping turn scattered effort into clearer progress, stronger business foundations, and more confident growth over time
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